Name: Description: Interactive - Envisage Quintiles wanted to provide customers and industry representatives with a thoughtful vision of the future of biopharmaceutical research. The ultimate objective was to create awareness among an international audience of Quintiles’ work and demonstrate the company’s unsurpassed knowledge of its industry. To reach an international audience in clinical development, operations, regulatory affairs, safety, marketing, sales and C-level executives in both pharma and biotech, Imagination proposed a customer-focused print magazine that covered all phases—drug development through commercialization.
Interactive - Envisage
Quintiles wanted to provide customers and industry representatives with a thoughtful vision of the future of biopharmaceutical research. The ultimate objective was to create awareness among an international audience of Quintiles’ work and demonstrate the company’s unsurpassed knowledge of its industry.
To reach an international audience in clinical development, operations, regulatory affairs, safety, marketing, sales and C-level executives in both pharma and biotech, Imagination proposed a customer-focused print magazine that covered all phases—drug development through commercialization.
Name: Description: MasterCard - Small Business When your product or service becomes commoditized, you’ve got to add value in order to keep your customers and grow your business. You’ve got to make a connection. Imagination helped MasterCard do just that by refining an existing site for small business customers. The financial services company wanted to be seen as an advisor, a resource and a partner in small businesses success. The goal: increase the number of small business owners who use MasterCard small business products. Imagination worked with MasterCard to refine the Small Business site and meet the following objectives: * Create awareness about MasterCard’s small business products and services * Create preference for MasterCard’s products over competitors products and consumer credit cards * Increase the traffic on the Small Business site
MasterCard - Small Business
When your product or service becomes commoditized, you’ve got to add value in order to keep your customers and grow your business. You’ve got to make a connection.
Imagination helped MasterCard do just that by refining an existing site for small business customers. The financial services company wanted to be seen as an advisor, a resource and a partner in small businesses success. The goal: increase the number of small business owners who use MasterCard small business products.
Imagination worked with MasterCard to refine the Small Business site and meet the following objectives:
* Create awareness about MasterCard’s small business products and services
* Create preference for MasterCard’s products over competitors products and consumer credit cards
* Increase the traffic on the Small Business site